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Click Fraud Increases Bode Well for Digital Signage

May 12th, 2008 · 1 Comment · SMS Mobile, Uncategorized

Well, some good breaks have come of late for digital signage, including some independent reports that pay-per-click fraud for internet advertising is on the rise and not going down. ClickForensics, an independent analysis company, has determined that although the major search engines have increased their policing of click fraud in various ways, it still continues to rise year after year. The Click Fraud Index shows the rise. And, although some of the majors companies, including Google and Yahoo are taking the click fraud seriously and doing what they can to put a stop to it, it still isn’t halting the increase. What does this mean for digital signage? You be the judge. It may mean that going forward, signage will be come the wave to ride to make sure you’re getting the most bang for your buck in digital advertising.

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  • 1 Pay Per Text | Nate Nead // May 16, 2008 at 8:04 am

    […] a lot of information online, including in Wikipedia about Pay-Per-Click and how it can increase conversion rates of customers. With the increasing use of text messaging, […]

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