Often, I like to just post ideas I have about the industry. I read a book a while back entitled, “What if?” The book was essentially a list of enterpreneurial business ideas that should be done. Some of the ideas made me think, “why didn’t I think of that?” Interestingly, there is a lot of […]
Continue reading about Mobile + GPS + Digital Signage = Bangerang!
I just wrote an article on the integration of SMS mobile marketing and digital signage. It explains some of the benefits of implementing a mobile marketing campaign with a digital signage network. It also outlines, in broad terms, how to procure a short code and implement standard SMS interactivity with digital signage.
In a larger network […]
Continue reading about Short Code Procurement for Mobile Marketing and Digital Signage
I just read a super duper interesting article on All Things SEM. It talked about the viral, yet non-sustaining nature Twitter has created. Among the reasons for Twitter’s eventual demise are the following
Twits are not valuable (after writing that sentence, I laughed…so true! The less Twits the better). The argument is that posts to Twitter, […]
In the land of the blind, the man with one eye is king. Well, apparently in the land of mobile, Microsoft is touting 50% growth of their new Mobile OS.
Although in the face of stiff competitors like Apple’s iPhone, Symbian, and Research in Motion, Microsoft is not only hopeful, but they seem super confident.
“Fifty percent […]
Electronic payments company ePay has launched a new service that allows Bulgarians to pay household bills through SMS messages.
In order to use the system one must have a registration, which could be made in ePay’s site or by telephone and a valid bankcard, issued by one out of 21 Bulgarian banks.
Subscribers to the ePayGSM service […]
Continue reading about Bulgarians Can Pay Their Bills Via SMS.
In the world of SMS marketing there are a couple of important factors: sms short codes and keywords attached to those short codes. How hard is it to procure a short code? Well, it’s not that hard. It just takes some money and some time. Short code procurement takes about 4 to 6 weeks to […]
