In the land of the blind, the man with one eye is king. Well, apparently in the land of mobile, Microsoft is touting 50% growth of their new Mobile OS.
Although in the face of stiff competitors like Apple’s iPhone, Symbian, and Research in Motion, Microsoft is not only hopeful, but they seem super confident.
“Fifty percent growth is the minimum,” said Eddie Wu, Microsoft’s managing director for embedded devices in Asia, in an interview with Reuters.
Wu’s remarks are consistent with previous Microsoft statements about the state of its Windows Mobile business. The company in its most recent quarterly report said that Windows Mobile sales are growing as a result of “increased market demand for phone-enabled devices and Windows Embedded operating systems.”
Wu told Reuters that Microsoft expects to sell 20 million Windows Mobile licenses in its current fiscal year, which ends in June. It sold 11 million units in the previous fiscal year.
Perhaps one of the reasons Microsoft is touting so much is because of their already available integration with online media formats via Internet Explorer Mobile. Adobe programs such as Flash Lite will be supported partially due to the lack of sparks over Silverlight. Microsoft is also rolling out their copy of Flash, Silverlight, in mobile format. Silverlight is expected to be available on mobile devices by the fourth quarter of this year.
Microsoft also touts a new zoom feature which will make mobile web navigation much easier.
Tags: microsoft, microsoft mobile, mobile, sms, text message, windows mobile
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